To build an international, intellectual property services business - with an emphasis on global patents - from the inside out. Overhauling of the internal culture, as well as general growth strategy and ultimate external positioning of a promising, young consultancy. Attracting new talent directly correlating to both, project management & operations improvements, as well as business development & financial trajectories; overall and general performance. Repositioning of the creative, marketing, business development strategies, and general business personality. Packaging the business for maximum value, outside interest, and ultimate exit.
An underserved market niche was identified by extraordinary leadership, encouraging limitless growth potential for both the business as a whole as well as the employees from top to bottom. The chance to build a motivated, knowledge-driven and evolving corporate culture whilst rising to the top of an obscurely known, yet monumentally important business category – all combined for a perfect challenge as well as opportunity in general.
Brand Values: Knowledge. Service & Value. Reliability.
Prior to exploring the external complexion of the brand, it was imperative to foster and curate an improved internal operating-DNA for the business as a whole. Streamlining a quantity-driven approach to building business into a strategic and targeted development philosophy coupled with a re-motivated and fine tuned project management division, enabled exponential growth and success. Expressing core values via internal as well as external (collateral, website, etc) communication(s), would result in consistency, integrity and credibility for a brand which became second to none within its unique market sector.
‘Emerging brand presence,’ quickly evolved into ‘Category Leader.’
Routinely empowering internal talent to exceed goals set forth, translated into accelerating growth and therein, sitting on the cusp of supporting the momentum of an evolving corporate juggernaut. Intertwining business development goals, efforts and successes with the adjacent and necessary progression of operations, all combined for business retained, as well as new business won. The constant willingness of the company to exchange enhanced service (ie designed/deployed technology-driven, client-facing communication platforms) for growth, was a primer for its remarkable performance in the industry. From low seven figures to mid eight figures – the business truly exploded in revenue, while maintaining a responsible and highly motivated approach to delivering non-diluted, best-in- category service.
Determination, persistence and the enabling of human capital, was all that was essentially needed to realize a true success story. Despite complex subject matter, a challenging environment and a nearly dysfunctional corporate culture; a fairly untapped market segment had been identified by visionary-driven leadership as well as supported by several bright, rising stars within a human-resource driven entity. Hitting “reset,” on the company culture and morale buttons lead to several employees across all departments realizing greater – and in some cases extraordinary – potential. Attracting the right, new, outside talent lead to greater milestones achieved. A new, internal as well as external business personality lead to a confident, corporate footprint. The aforementioned, and well-balanced growth initiatives coupled with exponential financial growth lead to an eight figure exit. The company is still thriving today.